Gibson SG Standard Custom Color Electric Guitar, Cardinal Red Burst

The 2023 Gibson SG Standard continues the tradition of the timeless allure that late '60s SG models have become known for. As part of the Customer Color Series, this Gibson SG Standard in Cardinal Red Burst injects a new aesthetic into the lineage of this iconic instrument.

Built from a single, resonant slab of solid mahogany, the SG Standard's body pays homage to its lineage - the mahogany body serves as a tonal foundation and ensures an enduring resonance, while the mahogany neck, with its rounded profile, provides a comfortable and familiar feel for players. The Indian rosewood fingerboard delivers a nuanced playing experience, topped with acrylic trapezoid inlays to not only serve as navigational aids but also add a touch of timeless style, blending form and function. With 22 frets and a scale length of 628.65 mm, the SG Standard invites players to explore scales with precision and ease.

A single-ply cream binding along the fretboard adds a touch of elegance to the SG Standard's aesthetic. This subtle cream accentuates the guitar's lines, highlighting its curves in a way that's visually arresting without overshadowing its iconic silhouette, complementing its Cardinal Red Burst finish.

At the heart of the SG Standard's sonic identity are the 490 R and 490 T Alnico 2 pickups. These pickups breathe a unique tone into every note, offering a dynamic range that caters to the demands of versatile players, ranging from the classic thick grit the SG is synonymous with, to crystal clear clean tones.

Finished in Cardinal Red Burst, the SG Standard pays tribute to Gibson's legacy of bold design choices but also adds a modern twist to the classic SG aesthetic. It's a finish that grabs attention attention, and a marriage of vintage charm and contemporary flair. This Gibson comes with a soft-shell case.